December 10, 2016

Volunteers’ Day in the Sun

Posted in Celebrations, Good news stories, Recognition of Volunteering, Valuing Volunteers, Volunteer Centres tagged , , , at 11:47 pm by Sue Hine

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There wasn’t a lot of sun around on Monday last week (December 5 2016) in New Zealand. International Volunteer Day seemed more muted than usual. Yes, there were tea parties and picnics and presentation of volunteer awards around the country, but fewer media statements from previous years and less shouting-out on social media.

A very big thunder rolled across our sky when the Prime Minister announced his intention to resign, taking too much of our airspace. And the coach of our Phoenix football team resigned too, after losing a match which took them to the bottom of the table.

On the other hand there was a great news story about the rescue of 340 campervans and rental vehicles stranded in Kaikoura after their renters had left town – by ship, helicopter or plane in the aftermath of the earthquake. About eighty volunteers from the NZ Motor Caravan Association put in a ten-hour day, travelling by bus to the town, and returning in convoy over a road that still has some hairy spots to negotiate. Pity there wasn’t a mention that the first journey took place on International Volunteer Day.

But there was enough during the day to give me a glow, and a deal of pride in the value of volunteering. Here is my hit parade:

For starters, the United Nations’ theme for the year Global Applause – Give Volunteers a Hand is well captured in a video which also reminds us of the role volunteers play in working towards UN Sustainable Development Goals.

Our Minister for the Community and Voluntary Sector commended the volunteer workforce as ‘major contributors to New Zealand topping lists of the world’s best places to live’.

Over the previous weekend more than 800 Flight Centre staff gave 2,200 hours of volunteer time to community projects around Auckland, as part of their ‘Giving Back’ conference. A big tick for corporate volunteering.

Volunteer Centres did their stuff, from a library display to a reminder that New Zealand boasts the highest rate of volunteering in the OECD with kiwis spending an average of 13 minutes a day volunteering. (The global average is just 4 minutes a day.) Volunteer Waikato’s message on Facebook went like this:

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“Thank you is not really enough… without you guys there would be a lot less happening in communities throughout New Zealand… and all over the world. You are not just awesome… You are FREAKIN’ AWESOME (with a Unicorn!)”

There were some great one-liners too:

From a volunteer: ‘I think I needed volunteer work as much as volunteering needed me’.

‘While on this day we think of you we recognise that you have been thinking of others all year.’ (Salvation Army)

‘We acknowledge that there is nothing stronger than the heart of a volunteer.’ (St John New Zealand)

In New Zealand our theme for the day was Together we Can, a tag-line which could be incorporated into a photo of volunteers at work. Here is Gisborne Volunteer Centre’s effort, and incorporated in their message is the best line of the day:

Together we can! Together we DO!

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In this era of external constraints and funding cuts, a day to understand and appreciate the work of volunteers is a small candle for the community and voluntary sector.  Volunteering is never going to disappear, but the future of many organisations looks uncertain. In this last week two long-standing telephone counselling services reported on loss of funding: Lifeline now needs its own lifeline and Youthline will have to reduce services, or even close down. It seems decisions are made with little thought to flow-on consequences.

I am looking for better things in 2017, and I have found a couple of encouragements. In her latest Hot Topic Susan J Ellis reminds me:

When things seem dark and cloudy, history tells us that volunteers can be the bolts of lightning that can turn things around.

For managers of volunteers out there you could start singing the Twelve Pearls of Wisdom, coined for a Thoughtful Thursday post.

And I shall hang on to this quote from John Berger: Remember that hope is not a guarantee for tomorrow but a detonator of energy for action today.

………….

For now, I am stepping off my soap-box to enjoy a festive season and summer holidays. Best wishes to all readers.

October 27, 2016

The Holes in Volunteering

Posted in Politics of volunteering, Professionalism, Recognition of Volunteering, Sustainability, Valuing Volunteers tagged , , , at 8:42 pm by Sue Hine

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ComVoices, a network of national organisations in the tangata whenua, community and voluntary sector has just released a new State of the Sector Survey.  In a press release Scott Miller, current Chair of ComVoices (and Chief Executive of Volunteering New Zealand), writes about the growing holes in the safety net provided by the community sector.

Yes, we’ve seen this coming for a long time now: the increased demand for services, greater complexity of community needs, and government exacting greater compliance regulations every year.  “No-one appears to be listening”, says Scott.

So the ‘inequality’ debate is not only about wealth distribution – it’s also about unequal weighting placed on the community sector to deliver services to stressed communities: a load of expectations without realistic resources to meet them.

And just when you might argue that volunteers will fill the gaps in organisation capacity we find an international decline in volunteer numbers.

Trouble is, we’ve talked up the ‘voluntary sector’ for years, assuming volunteers will pick up the pieces and do what communities do, looking out for each other. Volunteers got organisations going, like Plunket and IHC and Parents Centre and Play Centre, and Surf Life-Saving, and all the local sports teams.  The Women’s Christian Temperance Union (WCTU) were volunteers responsible for gaining New Zealand women the vote in 1893; volunteers raised funds to build school swimming schools in the 1940s and 50s; volunteers spoke out loudly on domestic violence and rape, till the government offered funding, in return for a more muted voice.

These days, volunteers are much less likely to be life-time devotees to a cause.  It’s not just because we are time-poor: we are preferring the short-term stint that offers a real job to do. Organisations face competition in attracting volunteers, and there is a great deal more these days to managing a volunteer programme than getting the numbers on board. At the same time the spread of volunteer opportunities has widened: from beach clean-ups to work experience, from ‘getting to know the community’ for new settlers to volunteering for English-speaking practice, from supporting a community garden to making breakfasts or lunches for the local school.

Mainstream organisations have become non-profit businesses, focused on employing professional staff and building relations with key funders as well as government. There is a sense that volunteering has become professionalised as well, given the structure and maintenance needed to ensure a well-functioning volunteer programme.  (Though note how the manager of the programme is not worth nearly as much (salary-wise) as the Funding and Marketing manager.) Of course the “we could not manage without you” platitude is real, but the roles offered to volunteers are too often for amateurs, pitted against the professionals. I wonder how many of those volunteers are otherwise engaged in professional careers.

Volunteering is not going to disappear any time soon.  But the symptoms outlined in the ComVoices report are as damaging to volunteering as they are to the organisations. A collapse in service delivery does not bear thinking about. And we cannot rely on volunteers (nor expect them) to pick up the pieces.  We have moved a long way from the roots of the organisations that are now in thrall to government contracts and philanthropic grants.

Early next week Volunteering New Zealand’s conference will focus on the links between vision and action.  Promoting, supporting and advocating for volunteering is the mission, ensuring volunteers are engaged effectively, that volunteering is visible, with sound leadership.

Volunteering lives. Let’s keep it that way!

October 3, 2016

Think Global, Act Local

Posted in A Bigger Picture, Civil Society, Community Development, Organisation Development, Politics of volunteering, Sustainability, Valuing Volunteers tagged , , , , , , at 9:55 pm by Sue Hine

think-global-act-localBack in the early 2000s I was doing post-grad study on Development, the word applied to ‘Low-Income Countries’ and the aid programmes that might raise their economies.  Up in bright lights were the Millenium Development Goals, the United Nations’ aspirations for achievement by the year 2015.  A year ago UN replaced the MDGs with a new sustainable development agenda. There are 17 Sustainable Development Goals (SDGs), embracing a global approach to social, economic and environmental development.  These goals are for everyone, not just a catch-up for developing countries.

In New Zealand ‘sustainability’ is never far from our news headlines, as in fishing quotas and predator-free zones, in recycling and renewable energy.  There is plenty of opportunity to be engaged, locally and globally, in supporting SDGs.  There is a part to play for governments, the private sector, and civil society (including our community and voluntary sector).

Alongside the SDGs comes the UN State of the World Volunteering Report, also published in 2015. Volunteering New Zealand has compiled a review of the SWVR2015 and links findings with SDGs.  In their response, published in June this year, they note that

SWVR 2015 focuses on ‘transforming governance’, because good governance is critical for sustainable development.

In case you are wondering, ‘governance’ is broader than the responsibilities of an organisation’s Board:

[Governance is] the exercise of economic, political and administrative authority to manage a country’s affairs at all levels. It comprises the mechanisms, processes and institutions through which citizens and groups articulate their interests, exercise their legal rights, meet their obligations and mediate their differences.                Source: UNDP 1997.

According to SWVR2015 the three pillars of governance where volunteerism can have the greatest impact are voice and participation, accountability and responsiveness. Volunteers at the local level build peoples’ capacity; governments can create greater space for volunteerism to enhance social inclusion; and global volunteer networks promote voice, participation, accountability and responsiveness. This model of governance will lead to success for the SDGs.

While SWVR2015 applies the pillars of governance at a national and international level I think there is a model here that could be applied to volunteers and organisations at a local level. Consider:

  • What level of voice and participation do volunteers enjoy in your organisation? Are they invited to staff meetings, training and social events? Are in-house newsletters circulated to volunteers? Do volunteers have a say in planning and development of the organisation? Are their new ideas and initiatives welcomed? These questions could be the litmus test for volunteer inclusiveness and diversity in the organisation.
  • Allowing a volunteer voice and participation requires responsiveness on your organisation’s part. It requires listening and being receptive to views, and a willingness to modify decision-making to enable volunteer initiatives. Are the appropriate mechanisms and processes in place to be responsive to good ideas?
  • Then there is accountability, the obligation to take responsibility for decisions and actions. How does your organisation respond when ‘called to account’? There are plenty of training opportunities for Board members to cope with increasing pressures for organisation accountability and performance. In terms of accountability to volunteers, does the board of your organisation include a portfolio responsibility for the interests of volunteers?

Thinking Big about volunteers and volunteering can make a huge difference at a local level.  Just think what this kind of wave could create on the global stage.

SWVR2015 calls for much greater engagement with volunteers and volunteerism in all its forms – formal (including international volunteering) and informal – and at all levels from the local to the global. This engagement requires raising our understanding of the needs and rights of volunteers, and finding ways to resource, support and actively engage with volunteer work to improve governance. There is the challenge, so how shall we respond?

August 21, 2016

The Next Big Challenge

Posted in A Bigger Picture, Leadership, Managing Change, Managing Volunteers, Organisation Development, Politics of volunteering, Recognition of Volunteering tagged , , , at 2:42 am by Sue Hine

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There is something going on in the business world that looks awfully like the principles of volunteer management.

 

I’ve been reading stuff on improving paid staff engagement, on increasing employee diversity (instead of hiring a bunch of clones), on how more people are placing importance on values and company purpose in their job-seeking than on the size of salary or climbing a career ladder. And when employees quit research is showing it’s mostly because organisation goals and action plans have got out of kilter with its vision and mission. Employees also want recognition and appreciation that isn’t just a monetary bonus for reaching pre-determined goals.

How come business is usurping all the best practices the volunteer industry has been developing for decades? And how dare they, without acknowledging this important intellectual property!

I congratulate those businesses that recognise employees are people before economic inputs, and that ‘work’ is not simply labour in exchange for pay. And this is where I see opportunity to get recognition for volunteers up where it belongs.

For years we have struggled to get organisations and stakeholders to ‘get’ volunteering. In recent times we have encouraged strategic development of volunteer programmes and management as a way to achieve full recognition of volunteer contributions. Now I think business interest in people development over labour units provides an opportunity for a real alignment between volunteering and organisation structure, policies, practice and culture.

This move may involve a bit of a seismic shift, because the role of manager of volunteers will either change dramatically, or be disestablished. Please read on before you rain down hellfire and damnation for such heresy.

At least two large volunteer-involving organisations in my city have changed their ways. Both have diverse spheres of work, with paid staff engaged in different operations. Both no longer have a position for a manager of volunteers directly responsible for the volunteers, and volunteers are directly assigned to different operational teams.  So the team leader is expected to engage, train and oversee the volunteer in his/her charge. Here is where integration and a unified approach to the work of the organisation can begin.  Here is where to find the embedding of volunteers into a people-centred culture. And the bricks-and-mortar strength of this culture goes a long way towards achieving organisation mission and vision.

When volunteers are an add-on, a nice-to-have extra assistance for the organisation’s services there’s a distance between volunteer work and the real stuff undertaken by paid staff. Yes, volunteers can be essential for successful fundraising and promotion events, but these aren’t really the main events for the organisation. It’s like the volunteer programme is a parallel universe to the real life of the organisation.

Yes, I know all the arguments about volunteer management being different from human resource management. Yet increasing regulation in recent years says volunteers are tied to more rules than they faced in the past – think police vetting, health and safety legislation, and even codes of conduct and signed agreements.

Change of the magnitude I am suggesting brings resistance and anxiety for paid staff, not to mention grizzles about additional responsibilities. Organisation change is unsettling at any time.  In this case it is more about staff inexperience in leading volunteers, and volunteers may lament the loss of their friendly go-to manager who could move mountains and do anything. Everyone is obliged to develop new relationships.

But think of the opportunities! For team development, for collaboration and integration of different ways of working; for volunteers to step up to leadership roles in support of paid staff. Think of the potential for relationship-building, improved people-management, and the intrinsic rewards for both paid staff and volunteers.

I reckon this future is like investing in Lego – you know, those colourful interlocking bricks that are endlessly creative and that hold together, no matter how many add-ons. When volunteering is embedded into a well-structured and solid organisation there’s a better chance that both volunteers and paid staff will flourish.

July 30, 2016

Righting a Wrong

Posted in Best Practice, Managing Volunteers, Organisation responsibilities tagged , , , at 11:51 pm by Sue Hine

Right & WrongOh dear – another volunteer has hit the headlines, for all the wrong reasons and then some.

It’s a breach of confidentiality, perhaps a slip of the tongue or maybe an inadvertent blurt about something that did not seem important at the time.  Nothing malicious it seems, nor at whistle-blowing level.

The matter caused the police to lay a complaint with the organisation, because they have a memorandum of understanding which includes the condition of confidentiality.  The organisation is duly obliged to investigate.  In the end no action is taken because there was insufficient evidence to support the complaint.  However, the volunteer called in a lawyer and incurred significant costs, and now looks for compensation and an apology, even though he may have been a bit obstructive in engaging with the investigation.

When a story like this hits national news then it’s something for volunteers and their organisations to sit up and take notice.

It would be rare for a volunteer-involving organisation to have a contract or code of conduct for volunteers that does not include confidentiality.  But the issues around confidentiality are complex.  At the top end are things like intellectual property and ‘commercial sensitivity’ and personal privacy which might invoke expensive prosecution if a breach occurs.  At the other end of the scale a volunteer might simply make an unthinking comment.

Given the seriousness of privacy when working with vulnerable people or the organisation’s business, how much discussion on confidentiality takes place in a volunteer training session?  What would be considered a breach of confidentiality?  Are there limits of confidentiality when it comes to client/users health and welfare issues? What’s a volunteer to do if they learn of criminal activities?  Here’s the place to introduce discussion on confidentiality and the ethics around confidential issues.  And to make sure everyone is familiar with privacy legislation.  This kind of protection for volunteers and the organisation is just as important as the measures for physical safety.

And after all that do we ever spell out the process for investigating and dealing with an actual or potential breach?  Is there a policy and procedure in place?  And are the possible remedies included?  For example, minor breaches can be dealt with a reminder or a verbal warning, or possibly a flag on your personal file.   Investigation of a serious breach may lead to dismissal.

I am not suggesting we go to the lengths of a volunteer equivalent of employment tribunals and courts.  But we can avoid such drastic measures when we ensure the full implications of confidentiality and consequences of a breach are fully explained and understood.

Prevention is better than cure, right?

May 15, 2016

Make Time for NVW 2016

Posted in Best Practice, Celebrations, Recognition of Volunteering, Valuing Volunteers tagged , at 3:51 am by Sue Hine

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I am going to be out of the country when National Volunteer Week happens in New Zealand.  I shall be in places that are not country members of IAVE (International Association for Volunteer Effort) – though I have no doubt there is a lot of volunteering going on.  So I shall Make Time now to do some promoting for the event, and to take a good look at that theme of Making Time.

Let’s find out first what National Volunteer Week is all about.  It was a Canadian invention, according to this bit of history.  Back in 1943, this was a week to celebrate efforts made to the war effort by women on the home front.  After a post-war decline it got revived in the 1960s and spread in popularity to the United States, to become from 1974 an annual Presidential Proclamation.  In this first year, President Richard Nixon declared a National Volunteer Week to be dedicated to those who give their time to charity:

“I urge all Americans to observe that week by seeking out an area in their community in which they can give to a needy individual or worthy cause by devoting a few hours, or more, to volunteer service.”

By this decree National Volunteer Week becomes the original call to Make Time, as well as recognising and celebrating the efforts of volunteers.  It is now a feature on the calendar for UK, Australia and New Zealand organisations.

Volunteering New Zealand introduces its 2016 campaign as a call for action:

Lack of time is the most commonly cited reason why people don’t volunteer, both in NZ and internationally. We believe that for volunteering to flourish, and the various benefits of volunteering to be realised, people are increasingly going to need to make time, now and into the future.

Complaints about recruitment difficulties have been going on for years.  In recent times being ‘time poor’ is a continuing refrain, along with organisations reporting ‘can’t get the skills we need’, and ‘can’t get people to stay on’.  And yet, statistics from various sources (and various methodologies) indicate around one third of our population make time to volunteer, and the people who volunteer the most, arguably those in the midst of child-rearing and career commitments, are those in the 30-39 age cohort.

Of course we cannot literally create more time.  But look how we have learned to squeeze more into each day, to pursue not just household management and holding down paid employment and getting our share of a good night’s sleep.  We make time to watch TV, play sport, socialise with friends, and even to read a book.  Adding in a slice of volunteering is, like those activities, a matter of choice.

Choosing to volunteer can come from a cultural obligation, a passion for a cause, a belief in community, a need to belong, and simply because you want a diversion from your day job – as well as those drivers like looking for work experience, learning new skills and for learning about the local community and its resources.

And if volunteers do make that choice, if they do Make Time, they want it to be worthwhile.  So organisations have to up their game, offer ‘bespoke’ volunteer opportunities, positions tailored to the interests and skills of the volunteer.  Requests for short-term assignments are a challenge for organisations accustomed to the forever-volunteer, requiring adjustment to training schedules, planning for continuity as well as constant change.  Paid staff working with volunteers need to Make Time to identify volunteer opportunities and to be creative in how volunteers could be engaged.

And paid staff will also need to Make Time to establish relationships with volunteers, to orient them to their work, and to provide support if necessary.  If you say you just don’t have the time then you will miss a whole lot of added value that volunteers can bring to your daily work.  And you might even miss finding the volunteer who could save you a whole load of time.

So to keep volunteers Making Time, adopt these words to show your appreciation for what volunteers can do:

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And thank you for Making Time to read this blog.

 

April 10, 2016

The Volunteer Voice

Posted in Best Practice, Recognition of Volunteering, Valuing Volunteers tagged , , at 3:53 am by Sue Hine

volunteer voice

In all the chatter (and the writing) about volunteers and volunteering, about community organisations and their services, about governance and fundraising and publicity and professionalism, I do not often hear voices raised about the experience of volunteering.

Yes, there’s many a volunteer’s story to tell, usually a glowing account of being involved in the community, being passionate about a cause, learning new skills which accessed paid work, but less about the role and tasks, and the direct experience of being a volunteer.

There are plenty of examples of volunteer profiling, by age, gender, ethnicity, education – all the demographics which might indicate trends, but which do not tell us anything about what it is like to volunteer.  Likewise, the boasting of volunteer programmes by numbers of volunteers, their donated hours and a little of the tasks they undertake for an organisation is not a real picture of volunteer experience.

There’s all the research that shows off the health and social benefits of volunteering – we can live longer and continue being active in our communities.  Volunteering is also the way for new migrants to become engaged, and to improve language skills.  But what is it really like to be a volunteer?

We do the recognition and rewards through annual events, and say ‘thank you’ plenty of times in everyday practice.  But when do we ask volunteers what it is like for them?

And yes, there are exit interviews or questionnaires when a volunteer leaves an organisation.  Not a universal practice, and not always capturing what the experience has meant for the volunteer.  It’s too easy for the volunteer to fudge responses to the questions, or to not answer at all.

So I’m looking out for the studies, or for someone to take on research, which addresses the question:

WHAT IS YOUR EXPERIENCE OF VOLUNTEERING?

OK, it’s complex.  What sort of sample is needed?  Which sector or sectors to include?  Which location(s)?  Include all ‘types’ of volunteers – from governance to fundraising and events, as well as regular roles – or be selective?  And what are the questions to ask?

In 2012, Volunteering Auckland published Martin J Cowling’s suggestions to consider the way volunteering impacts on volunteers:

Have you asked your volunteers what volunteering has done for them? Many will describe the impact of the services they have given, the people they have touched and the difference they feel they have made.

There’s a lot more to find out, as Susan J Ellis wrote in 2006.  She asked Wouldn’t It Be Nice to Really Know, arguing that volunteering is so complex that ‘a simplistic overview of aggregate numbers is not enough for us to understand what is going on’.  The article includes a raft of potential questions that could offer some serious data on volunteer experience.

And then there is a report published by the Canadian Centre for Philanthropy in 2004 on Understanding Canadian Volunteers.  While this document is aimed at people new to management of volunteers (and it’s got some good data and advice for a volunteer programme), the benefit of understanding volunteer experience helps to consider:

  • the obstacles you may encounter in recruitment and retention;
  • the challenges you may face in job design and scheduling;
  • the issues that may arise as you develop your volunteer training programs; and,
  • how best to recognize volunteers through recognition activities.

Yes, these issues are important for a volunteer programme to be effective.  More than the trappings of motivation, I want to see what it really takes to keep a volunteer keeping on.  Maybe then we will get to understand and appreciate the full contributions of volunteers to our organisations and communities, and their real value.  We will cease ‘using’ volunteers; we will ensure meaningful work; and we will honour their work in a hundred ways, for the value added to the organisation’s mission and for what they have shown us about the spirit of giving.

March 13, 2016

Staying Engaged

Posted in Best Practice, Leading Volunteers, Managing Volunteers, Recognition of Volunteering, Relationships, Trends in Volunteering, Valuing Volunteers tagged , , at 2:46 am by Sue Hine

After the excitement of the recruitment phase and the pronouncements of a new intake of volunteers, what are the factors that will keep them on track and stay engaged?

There are many laments from organisations about the ready dis-engagement of volunteers, and their apparent lack of commitment, as reported in Volunteering New Zealand’s first report on the State of Volunteering.

Yes, you can feel miffed that volunteers go through the application and screening process and then don’t show up for training.  Yes, it can be costly to train volunteers only to find they don’t sign up for a role, or a make short-lived appearance.  Yes, it is disappointing when people volunteer in order to gain work experience only to shoot off when they get a job.

Yes, the nature of volunteering is changing: more people look for task-focussed and time-limited assignments.  But that does not mean volunteer effort is always a ‘one-off’ or short-lived.

It all gets a bit difficult when there’s so much to do in running a volunteer programme and the volunteers come and go. So what are the initiatives that could counter all these glum pronouncements?  Here’s a list of best tips to make the most of volunteers, whether they are short-term or stayers.

  • Being very clear about expectations is a good start, especially with role definitions and time commitment – yet allowing space for negotiation on how and when the time and tasks will be given.
  • Show volunteers, in a hundred different ways, that they are valued and their work appreciated.
  • Exit Interviews can be a means to explore reasons for leaving and feedback on the volunteer experience and programme management.  Whether in a questionnaire format or a face-to-face meeting, finding out more about the volunteer’s experience and inviting feedback on the programme can show where improvements could be made.  You might have to be a bit searching to uncover comments like ‘don’t like the work’, ‘nobody talks to me’, ‘too many rules’, ‘not what I expected’ that underlie the ‘no time’ reasons.
  • Offer alternatives to those who talk of leaving, such as less frequent assignments, or different roles, or ways to keep their interest like receiving newsletters or joining a ‘Friends of’ group.  Because even if those young people and busy parents of young children don’t stay long they have been exposed to volunteering and to the organisation’s services, and chances are they will come back to volunteering at some stage.
  • Develop a plan for volunteer ‘career development’, as in assigning team leadership roles.  Offer extra training, or ‘support group’ meetings.  One of my best volunteer experiences was a regular check-in on how things were going, creating a bonding with other volunteers and enhancing links with the organisation.
  • Work on new initiatives, designed for volunteers to try out new ways of service delivery.  And take up volunteer suggestions and good ideas.  That is how many an organisation got started, and maybe it is time for a re-boot.

Of course none of us take for granted that each new volunteer will stay forever.   The question is: what are we doing to keep them engaged, and how can we adjust organisation needs to maintain volunteer commitment?

Like all relationships, whether romantic engagements or employment contracts, it takes thought and effort to keep volunteers keeping on.  Don’t let them give up with easy excuses.

February 14, 2016

Getting Engaged

Posted in Best Practice, Leading Volunteers, Managing Volunteers, Organisation responsibilities, Recognition of Volunteering, Relationships, Valuing Volunteers, volunteer experience tagged , , , , at 3:52 am by Sue Hine

all_about_relationshipsI take an inward groan when I hear tell of organisations having trouble recruiting the volunteer numbers they would like.  Over the years of my volunteering experience I have found the trouble is not in the nuts and bolts process of recruitment, it’s more about the lack of engagement with the volunteer.

I reckon most managers of volunteers have got the hang of the basics, like policies and job descriptions and training.  We all know (don’t we?) about targeted recruitment, sending out the best message, through a variety of media, and of course asking current volunteers to spread the word.  But what happens next, when the new willing-hands go up, is the critical point.

I’m talking about ‘getting engaged’.  Not in any romantic sense, you understand, simply establishing a relationship between volunteer and the programme manager, between the volunteer and the organisation and its staff.

Except it seems this is not so simple.  Here’s my list of would-be-volunteer songs that are too often left unsung in accepted practice.

I make a call or email the organisation’s contact person, and I never hear back.

If there is an interview it is all a bit perfunctory, concluding with an urgent tone of ‘when can you start?’

If I ask what sort of work there is on offer, either the tasks turn out to be pretty meaningless or the volunteer role is glossed over as being easy to pick up.  A job description is not always available.

When I take up this rather vague arrangement I discover my work shifts are not always regular and there are frequent short-notice requests for extra assignments.

I can get to know a few of the other volunteers, the one’s I work with, but it’s hard to learn the names of staff, and they seem to belong in a different world.

And I’d really like a bit more of a connection than the irregular group message via social media that offers a collective thanks, or (more-likely) instructions to correct errors some volunteers have made.   I never hear why my volunteer effort is important and what we have achieved for the organisation.

Sadly, this litany of bad news stories is not uncommon: see this satirical video for a reality check.  It leaves a sour taste for would-be volunteers, and a bad press for the organisation.  And it does not do volunteerism any good.

So what do I mean by ‘engaging’ with volunteers?  Clearly there are some straightforward steps to counter the negatives above.  Better still, is the effort put into establishing a relationship with volunteers.

This means an interview with a new volunteer is about a welcome and a two-way discussion to see if the interests of both sides are going to come to mutual satisfaction, to meet in the middle.  And that’s just the beginning.  Yes, police and referee checks might need to be done, but that relationship-building continues with orientation to the organisation, introductions to staff, and to a training programme.

We could say this is the ‘courting’ stage of an engagement.  All the time we are getting to know each other, checking out likes and dislikes, strengths and vulnerabilities.  We are building mutual trust and respect, and when volunteers share their personal circumstances and other commitments we get a steer on how they will fit into the organisation and how to draw on their skills and experience.  When you think of the variety of volunteer backgrounds, and their range of motivations, this relationship-building period becomes even more important.

Of course the engagement is just the beginning.  Any relationship needs regular maintenance, and for volunteers that means enjoying their work and knowing their efforts are appreciated.  Paid staff will welcome volunteers by name when they begin their shifts, and offer a sincere thank you when leaving.  Volunteers are invited to give feedback and to contribute ideas and new initiatives to the organisation.  In turn, volunteers are supported in their work, know the process for resolving disputes, and are kept informed about organisation developments.

None of this stuff is over-the-top difficult to accomplish.  It does imply that a manager of volunteers needs to be a ‘people person’ with well-honed communication skills.  But aren’t these qualities what everyone needs when they are involved in the community and voluntary sector?  And while some organisations have grown to corporate size, and as pressures increase for businesslike operations, engaging volunteers  and maintaining healthy relationships with them will never go away.

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